HR Report 2010/2011 - Deutsche Telekom AG

We draw on the best talent in all its diversity by offering attractive development opportunities and work environments as an employer.

Competitive workforceHR Big 4 and Group strategy Service culture Talent agenda HR@2012 36 A special career path: the project career. In view of the increasing impor- tance of projects for future growth and current business, we are planning, as part of Go Ahead!, to establish a new career path in the Telekom Group in the future: the project career. In addition to a high level of added value for the company, it will offer top performers and high potentials in particular new career options in project management. Among other things, we want this option to increase transferability between project and management ca- reer paths, improve and standardize development processes, and encou- rage networking between project and program managers. In 2011, we plan to define the form and structure of the project career and launch an initial pilot by the end of the year. Telekom X-change, professional programs and master classes – interna- tional exchange and knowledge transfer. In order to promote the develop- ment of know-how as well as a shared concept of One Company at a busi- ness-specific level and across national borders, we set great store by international development measures: ƒ Telekom X-change: The program offers high performers the opportunity to experience everyday work in an international environment for three to six months. This includes assignments to and from Germany, as well as directly between national companies. ƒ Professional programs (PP): Together with renowned business schools, we are further expanding the specialist knowledge and strategically re- levant skills of our employees. In 2010, a total of 162 participants visited English-language courses in the areas of finance, HR, marketing and IT. The PPs also provide opportunities to acquire a Master’s degree. ƒ Master classes: This development offer is aimed at top performers among our experts from all functions in Germany and the national com- panies. In 2010, we offered four master classes: Change Management, Influence and Leadership, Innovation, and General Management. Due to the extremely positive feedback from participants, we will increase the number of master classes offered in 2011. Nucleus of company development. Telekom School of Transformation – breeding ground for a culture rethink. In order to step up our efforts to drive Telekom’s transformation at the per- sonal, enterprise and social levels, we are set to found our Telekom School of Transformation in 2011. This will not be a classic corporate university but, instead, the breeding ground for our new culture, improved organiza- tion and changed business. Its object is to influence our leadership culture, international collaboration and the focus of our business. It will shape the long-term transformation in the Group, its units and each and every indivi- dual. It will, additionally, strengthen the attraction of Telekom as an em- ployer for talented people and promote exchange with society.