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HR Report 2010/2011 - Deutsche Telekom AG

As a “partner in business,” Telekom’s HR department supports the Group’s core businesses as well as its strategic growth areas and the Group strategy.

9 Competitive workforceHR Big 4 and Group strategy Service culture Talent agenda HR@2012 Links between HR strategy and Group strategy. Examples of HR Big 4 measures and initiatives. Fix Transform Innovate Improving the performance of mobile-centric assets Leverage One Company in integrated assets Build networks and processes for the gigabit society Connected life across all screens Connected work with unique ICT solutions Throughout Competitive workforce ƒ Management of workforce costs ƒ Use of Group employment market ƒ Harmonization of compensation systems ƒ Generating workforce synergies ƒ Qualitative HR planning ƒ Employment prospects for civil servants ƒ Qualitative HR planning for greater work- force flexibility ƒ In-company employment markets ƒ Integration of external value added, e.g., open innovation ƒ Integration of external value added, e.g., open innovation and international partnering ƒ Qualitative and quantitative HR planning ƒ Offshoring/ nearshoring management ƒ International rollout of Total Workforce Management ƒ Global employee relationship management ƒ Global health and safety management Talent agenda ƒ International rotation programs ƒ Support for knowledge transfer ƒ Service skills development and careers ƒ Skills for structured sales management ƒ Building relevant network and IT skills ƒ Expert careers ƒ Expert recruitment ƒ Project management skills and careers ƒ Employer and partner image ƒ Partner management skills ƒ “Next generation talent management” ƒ “Next generation skills development” ƒ Human resources development ƒ Expert recruitment ƒ Project careers ƒ International rotation programs ƒ Cross-cultural learning and mobility ƒ Telekom School of Transformation ƒ Employer image ƒ More women in top management ƒ International pro- grams for junior staff, Start up! and Talent Spaces ƒ International talent management ƒ Expert careers ƒ Project careers ƒ One of Germany’s largests training providers Service culture ƒ Professional change management ƒ Support for the service and efficiency culture ƒ Cultural competency ƒ Professional change management ƒ Culture change leading to service excellence and one face to the customer ƒ Service orientation, incentivized in target management ƒ Time and location flexibility with professional change management ƒ Development of an innovation culture ƒ New work scenarios and scope for choice ƒ Enterprise 2.0 culture ƒ Big deal integration ƒ New business culture ƒ Time and location flexibility ƒ Protecting Group-wide values (Code of Conduct) ƒ Service Academy for executive staff ƒ Service focus at Headquarters ƒ Work-life offers HR@2012 ƒ Collaboration between international HR units ƒ Converging HR units ƒ Standardized HR IT ƒ HR customer experience ƒ Support for international HR collaboration ƒ HR customer experience ƒ HR Community 2.0 ƒ International rollout of standardized HR key processes ƒ Quality of business partners ƒ Simple, customer- friendly HR processes ƒ HR efficiency ƒ Global HR roadmap Group strategy HR BIG 4